You might be tempted to show all of your work to your audience in your portfolio. But try to limit yourself to a certain number of photos, only showing work that you deem to be your “best” and that’s representative of you. Information overload is a real thing — and while seeing all your photographs is great, it’ll overwhelm prospective clients. Instead, take advantage of social media and actively post there, saving your best work for your website and printed portfolio pieces.
In this guide, we’ll be discussing brand identity tools and how they are used to align your brand and ensure you are not confusing potential