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Hey, Photofocus readers! We wanted to let you know that we’re going to be working on our website this Sunday, July 7, starting at 4 p.m. ET. During this period,
Hey, Photofocus readers! We wanted to let you know that we’re going to be working on our website this Sunday, July 7, starting at 4 p.m. ET. During this period,
In my line of work, I visit a lot of photographers’ websites. Whether it be for inspiration, to find wedding referrals (no, I still don’t photograph weddings) or just browsing
I’m a pretty spontaneous guy and already am easily distracted by shiny, expensive objects, so when it comes to focusing on the logistics of running the photo business, I kind
As a former website designer for more than 10 years, I find that I’m qualified to let you in on a few design tricks. Let’s be honest — websites have
Welcome to Beyond Technique, a podcast empowering photographers to bring their businesses to the next level. In today’s episode we chat with photojournalist Jakob Dall.
You can have the greatest website in the world, but if it’s not optimized for search engines, it’ll get lost in the shuffle. Integrating best practices for search engine optimization
Whether you are a model, professional photographer or a weekend photographer, an online portfolio simply makes sense, especially since it is free and easy to create.
Why a regular clean-up is recommended We’ve been looking at websites for some time now (if you haven’t followed, put my name in the search box and fish out the
Click here to read part one. Blogging is not a dirty word Being visible, in a web that grows at incredible speed and offers everything you can think of and
How to be visible on the web You have your website up, your branding sorted out, your logo is cool, your colors are gorgeous and it’s all spanking new and
Everyone clicks on the About page. Don’t you? That’s how I realized that About pages are not all the same, and some are way better than others. But what makes
Editor’s Note: Fabrizia Costa is a portrait and wedding photographer who also helps photographers raise the level of their work and their business through workshops and personal coaching. Her work is
Editor’s Note: Fabrizia Costa is a portrait and wedding photographer who also helps photographers raise the level of their work and their business through workshops and personal coaching. Her work is
Very few products can stand on the strength of their packaging without an identifying brand. The opening image above is a good example. This article takes a hard look at
You might be tempted to show all of your work to your audience in your portfolio. But try to limit yourself to a certain number of photos, only showing work
On the heels of Yahoo’s purchase by Verizon, SmugMug has bought former Yahoo property Flickr. SmugMug has promised that neither product is going anywhere, but has yet to offer any
One of the biggest struggles I had when first starting my business was how to price my photography. And while there’s no easy answer, there is a recipe for success
When it comes to developing websites, there’s one term that gets met with a lot of confusion — Search Engine Optimization, or SEO. Recently I decided to redesign my website,
A friend asked me this question the other day. His website host doesn’t allow him to show a picture’s filename on the website which makes it hard to communicate with
This week, the rain and 50-degree temperatures hit West Michigan. While it was a nice change from the 80 and 90-degree temps we had in late September, it was a
