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Sigma announces new 24-70mm for E and L-mount

Overnight, Sigma announced the launch of its 24-70mm f/2.8 DG DN Art zoom lens for full-frame cameras. Available in an E-mount and L-mount, this lens is the second newly-designed Art

Why are there so many lens choices?

Why are there so many lens choices for your camera? The simple answer is that every photographer sees the world differently requiring the use of different focal length lenses. Different

Creative Christmas tree light photography

Christmas is a wonderful time of year for us photographers because we get to experiment with all of the beautiful colors and shapes associated with the season. I’m always striving to

Should I get a prime or zoom lens?

When I first started photography, I didn’t take my buddy’s advice — invest in a better quality lens before upgrading your camera. It was a mistake I never made again.