About five years ago I started writing almost every morning and it’s helped my photography and my business. Below I explain how. “The Artist Way” “The Artist Way” is a book/workbook by Julia Cameron. It had been recommended to me by a fellow artist (or two). When I first got
These days, we are all writers whether we want to be or not. As photographers who put our work out there into the world, we are expected to include some text with our images. Yes, an image should speak for itself and a picture is worth a thousand words, but,
When I was first asked in October 2017 why I wasn’t writing for Photofocus, my reply was because I’m a photographer, not a writer. Yet, here I am five years later, writing, on the editorial board, the community manager and contributing behind the scenes more and more. Here are a
Welcome to Mind Your Own Business, the podcast that helps photographers improve their business and their lives. Today, we chat with award-winning photographer Rick Sammon. He is one of the most active photographers on the planet — dividing his time between creating images, leading photo workshops and making personal appearances.
As a corporate event photographer, January and February is undoubtedly one of the slower parts of my year. During this time I do a lot of reflection and preparation for my business, so I’m ready to go once spring hits. But let’s be honest, we all need some income. The
Editor’s Note: We welcome Scott Wyden Kivowitz to the Photofocus team. Scott is a father and photographer whose dedication to teaching photographers comes through in a straightforward and no fluff style. Scott is also the Chief Community Officer at Imagely, the WordPress Photography People. Not all photographers feel comfortable with the idea of content
Blogging can be an important part of any photographer’s business. It’s a marketing tool that, if updated regularly with relevant content, can make you more professional in your craft. But it’s not for everyone, nor is it required to be a successful photographer. If you do choose to have a
A key step in your videos planning is creative development. You need to think through the creative approach, define it, beat it up, and refine it. Chances are your original ideas and assumptions will be a lot stronger after you put them through a creative wringer. Here are a few
When creating a video project (particularly for a client), one of the best of the things you can create is a treatment. The treatment is considered a standard part of the development cycle for most film and television productions. The truth is that all kinds of video producers can benefit
