When I first heard the news about Olympus’ intentions to sell its imaging division, I was pretty caught off-guard. Leading up to COVID-19, it was thought that the company was doing better. Olympus had just released the OM-D E-M1 Mark
A week after addressing rumors that had circulated over the company’s possible sale, Olympus has announced updates to its M.Zuiko Digital lens roadmap. The company highlights several releases in 2020, in addition to the already announced M.Zuiko Digital ED 150-400mm
UPDATE: After more rumors, Olympus has come out with a more clarified statement. Click here to read the full statement. In fact … Olympus — which is celebrating its 100th year in business — is far from closing. This wasn’t
Throughout 2019, Olympus is celebrating its 100th anniversary. In commemoration of this centennial milestone, Olympus has launched a dedicated website and series of short documentary videos, each dedicated to Olympus’ role in medical, imaging and scientific solutions. Late Sunday night,
This is the third article in a four-part series discussing the Olympus OM-D E-M1 Mark II. Click here to read my previous article, discussing the use of the camera for landscapes. In my final article, I’ll discuss using the camera for
This is the second article in a four-part series discussing the Olympus OM-D E-M1 Mark II. Click here to read my first article, discussing the use of the camera for events. In future articles, I’ll discuss using the camera for
This is the first article in a four-part series discussing the Olympus OM-D E-M1 Mark II. In future articles, I’ll discuss using the camera for landscapes, portraiture and advertising. Earlier this year, I was lucky enough to win an Olympus OM-D
Photography isn’t just the act of capturing the action. Rather it’s important that a photographer compose their shots. In photography, composition is a visual language. Changing composition can completely alter the mood and tone of an image. Photos can be
One of the biggest reasons why I don’t like pop-up flashes is that it gives uneven, harsh lighting directed at your subject. Even with an on-camera speedlight, the same effect can happen. And while you can play around with the
In this guide, we’ll be discussing brand identity tools and how they are used to align your brand and ensure you are not confusing potential customers. Let’s dive in. Brand identity tools When it comes to branding your photography business,
When building a studio setup for portrait work, lights and modifiers should never go missing. However, these tools tend to be too expensive especially when bought all at the same time. If you’re thinking of putting together a simple setup
Creating high key light is making sure there is enough light on your background so it is pure white, with no shadows. This can be done using strobes or LEDs or a mixture of both types of light. There are several
In this week’s episode, Photofocus publisher Rich Harrington sits down with educator and photographer Nicole S. Young. They tackle advice on composition, talk about essential gear, and strategies for traveling with non-photographers. Photofocus · Unlock Your Creativity: InFocus Interview Show
Toning is a powerful creative tool. It corrects overall brightness and contrast for a better-balanced image. It can be used to get the right tonal harmony for your photo or create a beautiful split-tone effect by changing the color of
In its heyday, the Polaroid was a staple of family travels, getaways near and far and countless road trips. So, it’s not surprising that today’s film photographers still bring Polaroid cameras — vintage or otherwise — to their scenic adventures.
Getting sharp, pinpoint stars for a starry sky or the Milky Way may be the hardest part of night photography. However, I’ll try and make it methodical and easy. I’ll discuss seven methods. 1. Focusing on a distant object during
Do you ever see a photographer’s final image and wonder how they got so lucky? How were they in the right place, at the right time, with just the right lighting and just the right moment to capture the perfect
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