Music, as we know, is a big part of marketing. Retailers use music in their stores to help put shoppers in a buying mood. Restaurants play music to create the desired ambiance, etc. The same principle certainly applies to the highly competitive, visually-motivated world of real estate marketing. Every property
Today we’ll continue our look at real estate photography by exploring another service we can provide our customers. These days its essential to deepen the relationship with the client and expand what we can offer, and video can be an ideal solution for certain upscale and commercial projects. Video Services
Having covered all the bases from shooting to add-ons, all that is needed now is a place for our gallery to call home. Today we’ll wrap-up our look at real estate photography by exploring a powerful virtual tour ally, and conclude with a few thoughts in regard to pricing. Virtual
In the last few articles we’ve been discussing a few tips, techniques and insights into getting started with real estate photography. Now that we’ve covered shooting and processing, today we’ll venture into the world of add-on services with a look at floor plans. While one may think good images would
One excellent way for a photographer to get established in the local market is to consider adding real estate work to the portfolio. While real estate photography can certainly encompass large commercial and resort-scale projects, here we’re going to focus on the more common kind of residential MLS (Multiple Listing
