Welcome to Mind Your Own Business, the podcast that helps photographers improve their business and their lives! Today we chat with New York based food photographer Andrew Scrivani about the food photography industry. Get ready to be inspired! All images
Did you realize there are over 148,000 working photographers in the United States? If you make a living helping other people capture their memories with the help of a high-quality camera, your main goal should be to make your business
Reach is the total number of unique viewers that have seen your content. If your content has a large reach, it’s hitting a broad audience and expanding your brand awareness. While each social channel has a different way of defining
Head of Instagram Adam Mosseri could not have been more explicit. “We are no longer a photo-sharing app.” Instagram is taking aim at TikTok and YouTube. The popular app is pivoting toward video, entertainment, shopping, and messaging. In a video
We all love hearing positive praise, it makes us feel good. There is nothing wrong with that, but it could cause problems if you make decisions based solely on that praise. Here’s why it’s important not to rely on Facebook
A feature that I’ve been waiting what seems like decades for has finally hit the web! I haven’t heard much about this, but it’s a pretty big thing in my opinion. From the web interface of www.instagram.com, you can now
In this new article series, I’ll review important analytics that you should know to help your digital presence. My focus here is on impressions and impressions click-through rate. An impression counts when your content is exposed to a user. A
We’ve all seen those Instagram accounts whose profiles look amazing when you look at it as a whole, right? All one tone, color, subject or some combination of the three. Completely cohesive. They do it because it works. As photographers,
Keywords are meaningful and accurate words or phrases that tell search engines what your content is about, and in turn, tell users what your content is about. When picking the proper words, you need to look at what your target
I previously attended a Mastermind marketing class on selling my work as a fine art Lens Based Artist. People often ask why I attend marketing classes as I am well known as a solid marketing person. I don’t know everything
Here’s the second part of 10 efficient tips that a photographer can use in order to maximize its uses and strategically drive traffic using Pinterest marketing. Did you miss part one? Click here! 6. Use Pinterest for SEO Most of
Pinterest is a visual search engine that started out back in 2010. Users can discover, organize and visually share inspirations, ideas and other similar kinds of resources with other users. From its humble beginnings, Pinterest now has more than 400
Reach is the total number of unique viewers that have seen your content. If your content has a large reach, it’s hitting a broad audience and expanding your brand awareness. While each social channel has a different way of defining
Head of Instagram Adam Mosseri could not have been more explicit. “We are no longer a photo-sharing app.” Instagram is taking aim at TikTok and YouTube. The popular app is pivoting toward video, entertainment, shopping, and messaging. In a video
We all love hearing positive praise, it makes us feel good. There is nothing wrong with that, but it could cause problems if you make decisions based solely on that praise. Here’s why it’s important not to rely on Facebook
A feature that I’ve been waiting what seems like decades for has finally hit the web! I haven’t heard much about this, but it’s a pretty big thing in my opinion. From the web interface of www.instagram.com, you can now
In this new article series, I’ll review important analytics that you should know to help your digital presence. My focus here is on impressions and impressions click-through rate. An impression counts when your content is exposed to a user. A
We’ve all seen those Instagram accounts whose profiles look amazing when you look at it as a whole, right? All one tone, color, subject or some combination of the three. Completely cohesive. They do it because it works. As photographers,
Keywords are meaningful and accurate words or phrases that tell search engines what your content is about, and in turn, tell users what your content is about. When picking the proper words, you need to look at what your target
I previously attended a Mastermind marketing class on selling my work as a fine art Lens Based Artist. People often ask why I attend marketing classes as I am well known as a solid marketing person. I don’t know everything
Here’s the second part of 10 efficient tips that a photographer can use in order to maximize its uses and strategically drive traffic using Pinterest marketing. Did you miss part one? Click here! 6. Use Pinterest for SEO Most of
Pinterest is a visual search engine that started out back in 2010. Users can discover, organize and visually share inspirations, ideas and other similar kinds of resources with other users. From its humble beginnings, Pinterest now has more than 400
Instagram removed the likes entirely on Instagram posts in a trial a few years ago in several countries for select users. Now they’re making it optional. According to Adam Mosseri, CEO of Instagram, this was an initiative to make Instagram
Who do you follow on social media? Friends, family, friends who are photographers and those who inspire you. Likely that’s what your list looks like. Who do you engage with on social media and why? I’ve been slowly going through
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