Near Minneapolis this weekend? I’ll be at Fujifilm’s Create With Us at the Walker Art Center—Sunday is free with RSVP, plus photowalks, talks, and hands-on gear. Tap for details, schedule, and how to snag your spot. It’s an incredible chance to learn from top photographers, get inspired, and connect with
Fujifilm’s latest lens release is the first motorized power zoom lens for the GFX System. FUJIFILM North America Corporation, Electronic Imaging Division, recently announced the release of its FUJINON GF32-90mmT3.5 PZ OIS WR filmmaking lens (“GF32-90mmT3.5 PZ OIS WR”). The first FUJINON motorized power zoom lens for the GFX System,
FUJIFILM GFX ETERNA 55 is the company’s first digital camera dedicated to professional filmmaking FUJIFILM North America Corporation, Electronic Imaging Division, announces the release of its FUJIFILM GFX ETERNA 55 Filmmaking Camera (“GFX ETERNA 55”), the company’s first camera designed primarily for professional digital filmmaking. With GFX ETERNA 55, Fujifilm
Heads up, Fujifilm macro photographers! If you’re still looking for the best macro lens to pair with your camera, we might just have an option for you. In today’s featured video, South Carolina-based Todd Kuhns recently got his hands on the Fujifilm 80mm f/2.8 and shared his experience with it.
FUJIFILM recently announced the launch of its FUJIFILM X halfTM premium compact digital camera (X half). Inspired by half-frame film cameras which were best known for their pocketable design, the compact size and light weight frame (8.5 ounces/240g)1 of X half blends its modern functions with its half frame DNA to bring
In your photography journey, have you ever felt overwhelmed with all the camera choices available, whether you’re buying your first camera or upgrading to the next best model after a few years? If you answered “yes,” what you encountered is analysis paralysis — the inability to make a decision due
FUJIFILM today announced the launch of its “FUJIFILM GFX100RF” (GFX100RF) mirrorless digital camera. GFX100RF is the first digital camera with a fixed lens in the history of the GFX System. Like all GFX System cameras, GFX100RF incorporates a large-format image sensor, approximately 1.7 times larger than a typical 35mm full-frame
Released in November 2024, Fujifilm X-M5 is the company’s latest addition to the X-Series range of mirrorless cameras, aimed at enthusiasts. A few months after it came out, many photographers are pointing out how it’s one of the most unique Fujifilm cameras ever, considering how it’s such a small, entry-level model yet
Still on the hunt for an affordable prime lens for your Fujifilm camera? You might want to look at the Viltrox 75mm f/1.2 lens. This is especially the case if you’re looking to shoot in low light and add some gorgeous bokeh into your snaps! In the video above, San
I don’t know about you, but I see why Instax models are among Fujifilm’s most popular and bestselling cameras. They make photography fun and fuss-free for both casual and intermediate photographers, and even pro photographers to some degree. So, it’s no surprise that a new model came out not so
The lightest model in the current X Series line-up, the FUJIFILM X-M5 is a new camera designed for content creators on the go. FUJIFILM recently announced the launch of the latest mirrorless digital camera in its X Series lineup, the FUJIFILM X-M5 (X-M5). X-M5 is designed to appeal to emerging
Scouting for your first mirrorless camera? Before you jump at the latest camera with all the bells and whistles (and spend more than you should), you might want to consider an older model first. Many intermediate and pro photographers will tell you to not discount these oldies but goodies just
