Today, the Coalition for Content Provenance and Authenticity (C2PA) released version 1.0 of its technical specification for digital provenance. This specification is the first of its kind and empowers content creators and editors worldwide to create tamper-evident media, by enabling them to selectively disclose information about who created or changed
One of the most anticipated releases I was looking forward to this year with Adobe MAX was the Content Authenticity Initiative tool that’s now available in Photoshop. I’ve long been a proponent of protecting photographers and their works, but also making sure that the images we see are in fact,
The New York Times R&D team has partnered with Adobe’s Content Authenticity Initiative (“CAI”) to launch a CAI technology prototype. This technology gives readers transparency into the source and veracity of news visuals. This furthers CAI’s goal of displaying a CAI logo next to images published in traditional or social
This morning, Adobe announced the formation of the Coalition for Content Provenance and Authenticity (C2PA), a Joint Development Foundation project established to address the prevalence of disinformation, misinformation and online content fraud. Other founding members include Arm, BBC, Intel, Microsoft and Truepic. The group seeks to develop standards for certifying
This morning, Adobe released research that dives into how Americans experience and think about the impact of altered images online. Led by lead researcher Graeme Trayner, the company surveyed 800 consumers and 400 creative professionals across the U.S. to come up with three research summaries that best describe views regarding
After being announced during Adobe MAX 2019, this morning Adobe unveiled a first look at its content attribution tool, as a part of the Content Authenticity Initiative. The tool, which aims to develop an industry standard when it comes to content attribution on the web, hopes to resolve the challenges
Originally announced last October during Adobe MAX 2019, the Content Authenticity Initiative (CAI) is an effort by Adobe, the New York Times and Twitter to develop a content attribution solution. The goal “is to increase transparency online by giving digital media artists and creators a tool to claim authorship and
While Adobe revealed the latest updates at Adobe MAX earlier this month, they also had a sort of “one more thing,” to quote Steve Jobs. The Content Authenticity Initiative (CAI) — a partnership between Adobe, The New York Times Company and Twitter — aims to develop an industry standard when
