As a professional photographer in the digital age, protecting your data is one of the most important things you can do for your business (or hobby). Having come from a very heavy Computer and programming background, when I started shooting professionally, my backup routine was top priority! The first thing we'll cover is how to store and organize your files which covers the first of the Three C's. Copy First and foremost you have to copy your files from your camera to your computer. There are dozens of ways to do this i'm sure you're all … [Read more...] about The Three C’s of File Management – Copy, Clone, and Cloud!
It seems like it was just yesterday that I was signing papers and filing forms with our attorneys to get our company registered and official. It was an exciting and nerve wracking time having finally made the decision to "sink or swim" by doing photography full time. In reality, that was over 9 years ago! As I look back and reflect on my progress as a photographer and businesswoman I can definitely say that I've grown in so many ways but perhaps the most growth has happened in the area of delegation. I am Type A to the core. I was that kid … [Read more...] about Let People Do Their Job (so you can do yours)!
A wedding photographer colleague of mine came to me the other day bummed out. She had gotten a less than stellar review on one of the bridal industry's most used websites for brides to find vendors. She was frustrated and I was surprised. I know her work well and she's exceptional. She's cultivated a style that is uniquely hers and I can recognize her images in an instant. She tells me that this client claimed to dislike her photos because they weren't the style she was expecting and she wanted more "candids". I asked my friend to show me her … [Read more...] about How Client Meetings Change Everything
Let's say you just got a shiny new package from your local camera store or Amazon or B&H. In it is a brand new camera body or lens or [insert gear type here]. You've probably spent some hard earned money on it, right? So, it would stand to reason that you'd want to do everything in your power to keep it safe, protected and in optimal condition, right With that, let's take a look at how properly protecting your gear can ensure many years of productive and creative usage.Protection from general use Ok, this is an easy one but one of the … [Read more...] about The Basics of Protecting Your Gear
You hear lots of things like the "rule of thirds" relating to photography. While they are not technically "rules," they are generally-accepted best practices. It's find to break these "rules" but in my opinion, only if you go through this exercise first. Ask yourself these questions What is the rule Im breaking? Why do I want to break the rule? What effect am I trying to achieve? Is there another way to achieve what I want? What is the payoff? Does it work? Unless you can articulate with specificity why you want to do something that breaks … [Read more...] about Breaking The “Rules” of Photography