Facebook's Ads Manager can be daunting, but once you know how to use it, it's a very powerful tool to advertise on the platform. It allows you to control everything about your ads and the analytics are great. In my last post, we talked about how to boost a single post. It's a good introduction to Facebook Ads, but it won't get you far. This time, we're going to get to the next level and learn to use the Ads Manager, so you can plan campaigns and implement your strategy. The Ads Manager is part of the Business Manager, which is a platform … [Read more...] about Guide to Facebook Ads, part two: The Ads Manager