Welcome to Beyond Technique, the podcast that empowers photographers to bring their businesses to the next level, brought to you by Platypod, Photofocus and Skip Cohen University. Today we chat with commercial advertising photographer Aaron Van! He is a food, beverage, liquid and product specialist, and shares wonderful tips for those who want to break into the industry and hone their skills.

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We discuss:

  • Aaron’s journey into food photography
  • The role of relationship building in his business
  • What makes an image “crave-able”
  • The difference between a food photographer vs someone who takes pictures of food
  • His Kelby One class and how it can benefit food photographers
  • How Platypod plays a role in his photography
  • Advice for photographers just starting out
In this informative video about food photography, Aaron goes through all the steps in the process – from his setup and unique use of Platypod gear to his lighting.

Images copyright Aaron Van Creative

You can find Aaron at:

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