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Photofocus Team

Enjoy early bird offers for Luminar major fall upgrade!

In case you missed it, exciting upgrades are on the way for Luminar Neo users. In November 2025, Skylum will be releasing the first phase of the Luminar Ecosystem. This coincides with the availability of Luminar Neo across all major platforms (Android, ChromeOS, and iOS), enabling seamless editing experience and

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Five all-around cameras to get secondhand in 2025

Buying a secondhand camera is a smart move if you’re looking to get great performance for a more affordable price. At the rate that new cameras are coming up, you’re not really missing a lot by getting a camera that is a few years-old. The best secondhand cameras balance image

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Best lenses for landscape photography with digital medium format cameras

Planning to capture some scenic landscapes and sweeping vistas with your medium format camera this summer? Make sure you’re also ready with the right lens (or lenses) to get the best results in glorious detail. For landscape photography using medium format cameras, you’ll want lenses that offer exceptional sharpness, edge-to-edge sharpness for large

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Authenticity in portrait photography in the era of AI

We live in a visually literate world. People can’t always explain why an image feels right—or wrong—but they know it instantly. That reaction lives in the subconscious, where first impressions are made and rarely unmade. In headshot or portrait photography, that first impression is everything. A headshot doesn’t just represent

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Limited time offer: Get extra 20% off on Luminar Neo subscriptions!

Looking to grab bigger savings from Skylum’s latest offers? Here’s another chance to get Luminar Neo and level up your photography for less, as Skylum’s Summer Sale continues! From July 24 to August 3, Photofocus readers can get an extra 20% off on top of the current Summer Sale prices. Just use the

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Canon announces new RF75-300mm f/4-5.6 Telephoto Lens and EOS R100 Kit

Canon U.S.A., Inc., has recently announced the new RF75-300mm f/4-5.6 lens, an affordable ultra-telephoto zoom lens that can empower entry-level users to capture standout shots. Also introduced is the EOS R100 Double Zoom Lens Kit, a dynamic package featuring the new RF75-300mm f/4-5.6 lens and Canon’s EOS R100 hybrid camera,

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