Fabrizia Costa is a portrait and wedding photographer who also helps photographers raise the level of their work and their business through workshops and personal coaching. Her work is all about deep shifts in perspective, seeing things with new eyes, and thinking outside the box. If you’re a professional wedding or portrait photographer, you can join her free Outside the Box Evolution group on Facebook.
8 killer tips to work smarter, be more productive and conquer a myth There’s days and there’s DAYS. Those days that are so full we almost dread them from the moment we wake up in the morning. How did we
“Photography makes me feel alive. I never get tired of shooting!” “Oh, this sucks. Didn’t turn out the way I saw it!” “Trying to find my style! Aaarrgghhhhh this is so difficult.” “If I think of my hard drive and
We all get there, sooner or later We all get there, sooner or later. We start our business, we make photos, we get clients. We make more photos. We get more clients. Then we need to market, raise our prices,
…and why it matters to your photography business We’ve all heard it. “A Michelin star restaurant is not a McDonalds, and people know the difference.” I hear it all the time when some photographers talk about their idea of a
To be or not to be, and why hybrid doesn’t work These days, there’s a lot of discussion about “shooting and burning” vs. “boutique studios.” Photographers giving away all the digital files, while others guard them with their lives and
Why this is a really dangerous question. You just started in photography. You set up your business a year ago and clients are not banging on your door to reserve sessions. You realize you need to make some money or
Why a regular clean-up is recommended We’ve been looking at websites for some time now (if you haven’t followed, put my name in the search box and fish out the articles – they’re still wriggling), and you got the gist
Building online visibility Visibility online is built with a bit of patience, a lot of care, good content and most of all… links. It takes a while to draw enough traffic to your website, and most of us would love
Click here to read part one. Blogging is not a dirty word Being visible, in a web that grows at incredible speed and offers everything you can think of and stuff that you can’t even imagine in your wildest dreams,
Ten vital tips to give them a different spin, part two Looking for part one? Click here to start reading. Here’s a few more tips — some for my geeky side as well. 6. Pack light You don’t have to take
How to be visible on the web You have your website up, your branding sorted out, your logo is cool, your colors are gorgeous and it’s all spanking new and glittery. It looks just like you and totally represents you,
Ten vital tips to give them a different spin Family vacations. Late night packing, last minute checks, car trips, crowded stations, airport check-in queues, cranky kids. But of course it’s all worth it. We get to our destination and some days
We all get there, sooner or later We all get there, sooner or later. We start our business, we make photos, we get clients. We make more photos. We get more clients. Then we need to market, raise our prices,
…and why it matters to your photography business We’ve all heard it. “A Michelin star restaurant is not a McDonalds, and people know the difference.” I hear it all the time when some photographers talk about their idea of a
To be or not to be, and why hybrid doesn’t work These days, there’s a lot of discussion about “shooting and burning” vs. “boutique studios.” Photographers giving away all the digital files, while others guard them with their lives and
Why this is a really dangerous question. You just started in photography. You set up your business a year ago and clients are not banging on your door to reserve sessions. You realize you need to make some money or
Why a regular clean-up is recommended We’ve been looking at websites for some time now (if you haven’t followed, put my name in the search box and fish out the articles – they’re still wriggling), and you got the gist
Building online visibility Visibility online is built with a bit of patience, a lot of care, good content and most of all… links. It takes a while to draw enough traffic to your website, and most of us would love
Click here to read part one. Blogging is not a dirty word Being visible, in a web that grows at incredible speed and offers everything you can think of and stuff that you can’t even imagine in your wildest dreams,
Ten vital tips to give them a different spin, part two Looking for part one? Click here to start reading. Here’s a few more tips — some for my geeky side as well. 6. Pack light You don’t have to take
How to be visible on the web You have your website up, your branding sorted out, your logo is cool, your colors are gorgeous and it’s all spanking new and glittery. It looks just like you and totally represents you,
Ten vital tips to give them a different spin Family vacations. Late night packing, last minute checks, car trips, crowded stations, airport check-in queues, cranky kids. But of course it’s all worth it. We get to our destination and some days
Everyone clicks on the About page. Don’t you? That’s how I realized that About pages are not all the same, and some are way better than others. But what makes a good one, and how do we go about getting
July just started. It’s a busy month for most photographers, and this one will be no different. Last year, was it better or worse? More work, less work? It’s likely that this month won’t be too different from last month.
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