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Fabrizia Costa

Warp-speed your culling in Lightroom
Five quick ideas to grow your business before Christmas
How to work less and achieve more
How to make peace with TIME
Closing the gap
How to run your one-man band with a SWAT team
Why you know about Michelin stars
How deliberate is your business model?
Am I good enough?
How to keep your website smelling fresh
Showing up where it matters, part three
Showing up where it matters, part two

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time turner, harry potter, time, time management, work management

How to make peace with TIME

8 killer tips to work smarter, be more productive and conquer a myth There’s days and there’s DAYS. Those days that are so full we almost dread them from the moment we wake up in the morning. How did we

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gap-featured

Closing the gap

“Photography makes me feel alive. I never get tired of shooting!” “Oh, this sucks. Didn’t turn out the way I saw it!” “Trying to find my style! Aaarrgghhhhh this is so difficult.” “If I think of my hard drive and

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michelin

Why you know about Michelin stars

…and why it matters to your photography business We’ve all heard it. “A Michelin star restaurant is not a McDonalds, and people know the difference.” I hear it all the time when some photographers talk about their idea of a

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how-deliberate

How deliberate is your business model?

To be or not to be, and why hybrid doesn’t work These days, there’s a lot of discussion about “shooting and burning” vs. “boutique studios.” Photographers giving away all the digital files, while others guard them with their lives and

Read More
girl, portrait, chair, green, smile, dark hair

Am I good enough?

Why this is a really dangerous question. You just started in photography. You set up your business a year ago and clients are not banging on your door to reserve sessions. You realize you need to make some money or

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girl, pink dress, rain, umbrella, rainbow umbrella, old city, cobbled street, tulle skirt, corset

How to keep your website smelling fresh

Why a regular clean-up is recommended We’ve been looking at websites for some time now (if you haven’t followed, put my name in the search box and fish out the articles – they’re still wriggling), and you got the gist

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child, wedding, balloon, laughter,

Showing up where it matters, part three

Building online visibility Visibility online is built with a bit of patience, a lot of care, good content and most of all… links. It takes a while to draw enough traffic to your website, and most of us would love

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showing-up

Showing up where it matters, part two

Click here to read part one. Blogging is not a dirty word Being visible, in a web that grows at incredible speed and offers everything you can think of and stuff that you can’t even imagine in your wildest dreams,

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upside down, girl, breakdance, handstand

Showing up where it matters

How to be visible on the web You have your website up, your branding sorted out, your logo is cool, your colors are gorgeous and it’s all spanking new and glittery. It looks just like you and totally represents you,

Read More
michelin

Why you know about Michelin stars

…and why it matters to your photography business We’ve all heard it. “A Michelin star restaurant is not a McDonalds, and people know the difference.” I hear it all the time when some photographers talk about their idea of a

Read More
how-deliberate

How deliberate is your business model?

To be or not to be, and why hybrid doesn’t work These days, there’s a lot of discussion about “shooting and burning” vs. “boutique studios.” Photographers giving away all the digital files, while others guard them with their lives and

Read More
girl, portrait, chair, green, smile, dark hair

Am I good enough?

Why this is a really dangerous question. You just started in photography. You set up your business a year ago and clients are not banging on your door to reserve sessions. You realize you need to make some money or

Read More
girl, pink dress, rain, umbrella, rainbow umbrella, old city, cobbled street, tulle skirt, corset

How to keep your website smelling fresh

Why a regular clean-up is recommended We’ve been looking at websites for some time now (if you haven’t followed, put my name in the search box and fish out the articles – they’re still wriggling), and you got the gist

Read More
child, wedding, balloon, laughter,

Showing up where it matters, part three

Building online visibility Visibility online is built with a bit of patience, a lot of care, good content and most of all… links. It takes a while to draw enough traffic to your website, and most of us would love

Read More
showing-up

Showing up where it matters, part two

Click here to read part one. Blogging is not a dirty word Being visible, in a web that grows at incredible speed and offers everything you can think of and stuff that you can’t even imagine in your wildest dreams,

Read More
upside down, girl, breakdance, handstand

Showing up where it matters

How to be visible on the web You have your website up, your branding sorted out, your logo is cool, your colors are gorgeous and it’s all spanking new and glittery. It looks just like you and totally represents you,

Read More
Little girl, smile, red jumper, ponytails

It’s Not About You

Everyone clicks on the About page. Don’t you? That’s how I realized that About pages are not all the same, and some are way better than others. But what makes a good one, and how do we go about getting

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superhero-featured

What Happens in Your Next 30 Days?

July just started. It’s a busy month for most photographers, and this one will be no different. Last year, was it better or worse? More work, less work? It’s likely that this month won’t be too different from last month.

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