Contributing article by Armando J. Pérez-Carreño In today's crowded online world, a good social presence can make or break you. Here are five tips every photographer should consider to run an effective Facebook campaign. So, you decided to become a photographer right? That's great! What's your focus (pun intended)? But really, the very first thing you have to do is find a niche or target market to focus your efforts on. 1. Own your niche You can't imagine the number of entrepreneurs that come to me and say their service "is for … [Read more...] about 5 Things Every Photographer Should Know About Facebook
Fellow Photocus author Rod Harlan suggested to “Mention Others To Get More Traffic” on social media in an article he wrote. That’s great advice. By simply tagging people in a photo or mentioning them in your Facebook post, you open the door for others to see what you wrote. But what if you’re the one being tagged by a friend and they post an extreme point of view different from your own? Your friends may think you posted it on your timeline and think you have the same views. Here’s how to fix this potential problem and take control of … [Read more...] about Take Control of Facebook’s Timeline
Facebook has strongly embraced virtual reality in recent times and has made another move to advance the immersive visual content. By integrating interactive 360º images to the already supported 360º video, they are encouraging people to create and share such images. What kind of 'interactivity' am I writing about here? Please click here to see an image where you can drag your mouse (computer) or move your mobile device to see in any direction: For most people using Facebook, it’s an opportunity to view or experience locations in a … [Read more...] about Immersive Panoramas right in your Facebook Newsfeed!
Facebook, despite all its ups and downs, has become a part of our lives. It's become a source of education, advertising, entertainment, and social/family connection! So with that in mind, I thought it'd be great to share with you a way to help make your Facebook experience a little more manageable! The problem i'm sure we've all encountered, is the sheer volume of spammy, offensive, and incredibly bad fake-fact content posts that plague our news feed. That along with with the pay-to-see business model that Facebook uses to make actual … [Read more...] about How To Optimize Your Facebook News Feed
Editor's Notes: This is a followup article on the new changes that are pending to Facebook that affect photographers (). At Photofocus, we do not offer legal advice and suggest that you consult with professional groups like ASMP or discuss with your own lawyer. Social media terms of service are a huge discussion for media creators. Recently, Facebook updated their terms effective January 1, 2015 which bring more transparency to how they're collecting and using information. The newly-introduced explains: What others see about you How others … [Read more...] about Facebook’s Privacy Terms for 2015
Some of you aren't regular listeners to our podcast. The changes to Facebook have many concerned, so we excerpted this interview so you can listen to these important opinions. Is the problem real? Yep... even the f If you post photos to Facebook, be sure to listen. Photographers are giving up even more rights by posting to the social network. We went straight to the top to get a leading legal expert. Terry Hart, the Director of Legal Policy for the Copyright Alliance breaks through the hype and rumors and walks us through the real … [Read more...] about What You’re Giving Up When You Post to Facebook
Here is the new podcast feed: feed://feeds.feedburner.com/photofocuspodcast Get the show here or get it on iTunes This week's show is a triple scoop of goodness. We've got three interviews to satisfy your creative, technical, and business needs. Join hosts Rich Harrington and Melissa Niu for interviews with important thought leaders. First up, Rich talks with Tamara Lackey who is a professional photographer, speaker, and author. She focusses on lifestyle photography, from childrens portraits to celebrity portraits. Tamaras work has been … [Read more...] about Photographers Tamara Lackey & Joel Grimes plus Facebook’s New Policy — Photofocus Podcast 9/15/13