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Social media: Is it time to clean up your lists?
Use negative space like a boss for awesome social media
How to create the ultimate matte preset
Step up your social media game with these five steps
Video requirements for social media
Portrait Tips: Listen, it’s about your Facebook page …
Three ways to improve video engagement
Weekly Wrap-Up: December 1-7, 2019
Facebook just deleted my business account … for the second time!
InFocus Interview Show: Hosting a successful Facebook group with Andrew Kavanagh
Wedding photography fail, or how to be a professional
No, Instagram isn’t about to use your photos against you

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Exporting Video to Social

Video requirements for social media

Congratulations, you produced a nice video for social media! Now, what format and specs do you need so your video upload is accepted and looking its best on each social media channel? I’ll guide you through requirements for the major

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Audience Engagement Header

Three ways to improve video engagement

Engagement is my favorite metric to track, as it represents the overall performance and health of your video. Unlike so-called vanity metrics such as Views (which show the reach of your video), metrics like Audience Retention tell you the percentage

Read More
wrapup-120719-1

Weekly Wrap-Up: December 1-7, 2019

After a week full of Black Friday and other holiday deals, we kicked off December with some great content to enhance your photography this winter! Michele Grenier kicked it off, showing how to get perfect exposure with the Illuminati light

Read More
Featured-Dont-reply-on-Facebook

Don’t rely on Facebook praise

We all love hearing positive praise, it makes us feel good. There is nothing wrong with that, but it could cause problems if you make decisions based solely on that praise. Here’s why it’s important not to rely on Facebook

Read More
VRTOurs

Virtual Tours: Publishing VR and 360˚ content to Facebook

Virtual Tours are a quickly growing area of opportunity for photographers.  Local businesses can share what it’s like to visit their facilities with Google and other platforms. In this multipart series, we’ll learn about the process. Let’s learn about publishing VR

Read More
FB

Join the Photofocus reader’s group on Facebook

Would you like to engage with like-minded photographers?  Then join our Facebook readers group. Comment on articles with longer discussions Share your photos (and maybe even be featured on Photofocus) Submit story ideas Pitch us on guest posts Interact with

Read More
Audience Engagement Header

Three ways to improve video engagement

Engagement is my favorite metric to track, as it represents the overall performance and health of your video. Unlike so-called vanity metrics such as Views (which show the reach of your video), metrics like Audience Retention tell you the percentage

Read More
wrapup-120719-1

Weekly Wrap-Up: December 1-7, 2019

After a week full of Black Friday and other holiday deals, we kicked off December with some great content to enhance your photography this winter! Michele Grenier kicked it off, showing how to get perfect exposure with the Illuminati light

Read More
Featured-Dont-reply-on-Facebook

Don’t rely on Facebook praise

We all love hearing positive praise, it makes us feel good. There is nothing wrong with that, but it could cause problems if you make decisions based solely on that praise. Here’s why it’s important not to rely on Facebook

Read More
VRTOurs

Virtual Tours: Publishing VR and 360˚ content to Facebook

Virtual Tours are a quickly growing area of opportunity for photographers.  Local businesses can share what it’s like to visit their facilities with Google and other platforms. In this multipart series, we’ll learn about the process. Let’s learn about publishing VR

Read More
FB

Join the Photofocus reader’s group on Facebook

Would you like to engage with like-minded photographers?  Then join our Facebook readers group. Comment on articles with longer discussions Share your photos (and maybe even be featured on Photofocus) Submit story ideas Pitch us on guest posts Interact with

Read More

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