For a little over two years, I’ve worked to bring you photography marketing tips and tricks to help boost your skills in not only dealing with your current clients, but
Mind Your Own Business Podcast with Peter Hurley | Photofocus Podcast May 10, 2019 by Photofocus Welcome to Mind Your Own Business! Premier headshot photographer and education Peter Hurley joins
At Facebook’s F8 developer conference last week, the company confirmed what had been rumored the past few weeks. Instagram “Likes” may very well be going by the wayside. That’s right
You might have the best photos in the world, but be struggling to get jobs. Sometimes it’s not about the photos. Instead, it’s about the experience. Backstory This past weekend,
I have been able to be a part of the beauty industry for five years now, photographing different hair and makeup artists portfolios and it wasn’t until I told my
In my line of work, I visit a lot of photographers’ websites. Whether it be for inspiration, to find wedding referrals (no, I still don’t photograph weddings) or just browsing
I’ve written a lot about what we should do for our clients, and how we should go about our day-to-day business as photographers. But there’s another piece to the puzzle
Welcome to the Mind Your Own Business Podcast! Today we chat with commercial and portrait photographer Bobbi Lane!
I’m a pretty spontaneous guy and already am easily distracted by shiny, expensive objects, so when it comes to focusing on the logistics of running the photo business, I kind
I’ve heard it too many times. Nightmare stories around pricing — a client understood this, we never talked about that and on and on. While pricing is often hard to
I am sharing the video to discuss the role of leadership in a creative life. As a producer, one of my primary responsibilities is being a good leader.
As a former website designer for more than 10 years, I find that I’m qualified to let you in on a few design tricks. Let’s be honest — websites have
This is my sixth year working with an entertainment restaurant. The original relationship was due to a personal project I created and shared with them. A quick recap for those
Over the past few months, I’ve met with a few up and coming photographers in my area. Some of them I’ve known dating back to my college days, others have
For this last installment of my series about Facebook Ads, I had to talk about Instagram! The social media of choice when it comes to photography, Instagram should definitely be
Welcome to Beyond Technique, a podcast empowering photographers to bring their businesses to the next level. In today’s episode we chat with photojournalist Jakob Dall.
In the last article about Facebook Ads, I went through how to optimize your Facebook Ads to get the best results. By now, you should have a solid strategy for
In today’s world of photography businesses, we can often find ourselves with the “need” to expand our services. If our bread and butter are corporate portraits, we might wander into
It’s time for another installment of my Guide to Facebook Ads! So far, you’ve learned about the basics of ads, discovered the Ads Manager interface, learned how to create a
As a photographer, protecting the images you create is critical to your success. Your photography is your product, your art and your brand. As a model, protecting your likeness and
I hear it all the time. “My market is so saturated with photographers,” or “I can’t set myself apart from my competitors because there’s so many of them.” It seems