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Photography Marketing Column

Are art fairs for you?
Why a watermark shouldn’t be a part of your marketing strategy
Photography Marketing: Master Your Marketing with Mark Rossetto
Photography Marketing: Getting caught up
Photography Marketing: A world without likes
Photography Marketing: Sometimes it’s not about the photos
Photography Marketing: The number one thing you need to check on your website
Photography Marketing: What’s important to you?
Photography Marketing: The pricing conversation
Photography Marketing: Top 5 design tips for a professional website
Photography Marketing: When to go all-in and be a photographer full-time
Photography Marketing: Capture what you love, share what you take

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Photography Marketing: Getting caught up

For a little over two years, I’ve worked to bring you photography marketing tips and tricks to help boost your skills in not only dealing with your current clients, but how to capture new ones along the way. I’ve visited

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Photography Marketing: A world without likes

At Facebook’s F8 developer conference last week, the company confirmed what had been rumored the past few weeks. Instagram “Likes” may very well be going by the wayside. That’s right — like counts on Instagram photos, as well as views

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photomktg-041519

Photography Marketing: What’s important to you?

I’ve written a lot about what we should do for our clients, and how we should go about our day-to-day business as photographers. But there’s another piece to the puzzle that’s equally important — that doesn’t involve pricing, sales, licensing,

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mktg-pricing

Photography Marketing: The pricing conversation

I’ve heard it too many times. Nightmare stories around pricing — a client understood this, we never talked about that and on and on. While pricing is often hard to talk about with clients, it really shouldn’t be. When everything

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mktg-030419

Photography Marketing: Share the love

Throughout my years as a photographer, and even in this marketing column, I’ve shown ways how to promote yourself as a creative. Through platforms like Facebook and Instagram, e-mail newsletters and even business cards, it’s important to market your skillset.

Read More
photomktg-041519

Photography Marketing: What’s important to you?

I’ve written a lot about what we should do for our clients, and how we should go about our day-to-day business as photographers. But there’s another piece to the puzzle that’s equally important — that doesn’t involve pricing, sales, licensing,

Read More
mktg-pricing

Photography Marketing: The pricing conversation

I’ve heard it too many times. Nightmare stories around pricing — a client understood this, we never talked about that and on and on. While pricing is often hard to talk about with clients, it really shouldn’t be. When everything

Read More
mktg-030419

Photography Marketing: Share the love

Throughout my years as a photographer, and even in this marketing column, I’ve shown ways how to promote yourself as a creative. Through platforms like Facebook and Instagram, e-mail newsletters and even business cards, it’s important to market your skillset.

Read More

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