Adobe Max 2023 kicked off yesterday in the Los Angeles Convention Center. The keynote featured product enhancements to Creative Cloud applications. Many of the new features are driven by artificial intelligence. Three new generative AI models were highlighted.
Firefly Image 2 Model
Adobe Firefly is a commercial safe image generation AI tool that to date has made over 3 billion new images. 1 billion of them were made in the last month alone. Firefly is a web application that according to an Adobe press release is “a playground for AI-assisted creative expression.”
Creators of all skill levels are using Firefly, and 90% of its users are new to Adobe products.
This latest update makes Adobe Firefly even more advanced in making high-quality images with greater creative control. The images above are examples of Firefly Image 2 generative prowess. They were shown while attendees were waiting for the keynote to begin.
Firefly Vector Model
The world’s first generative AI for vector graphics is brand new to Adobe Firefly. This model uses word prompts to create artwork that works in Adobe Illustrator. It promises to be a big time saver in creative idea building.
Firefly Design Model
Adobe Express leverages this model to generate templates for social media, marketing assets and other designs.
