Photography Marketing: Differentiate Yourself from the Competition
One thing I keep hearing from photographers — “the photography market is saturated.” Undoubtedly, the area you live in is filled with other photographers looking
One thing I keep hearing from photographers — “the photography market is saturated.” Undoubtedly, the area you live in is filled with other photographers looking
I shouldn’t have been surprised on Wednesday, when Instagram announced its latest product — IGTV. Focused on taking the vertical video format a step further,
We all know the phrase, “Keep it Simple, Stupid.” There’s no reason to go in-depth or overanalyze something when it can be done in a
As a corporate photographer, I get e-mails from potential clients pretty regularly through my website. Most of these e-mails are requests for quotes or checking
Every photographer, one day or another, will be asked to give away photos. This is something that most photographers either have a strict policy about
If you’re like me, over the past week or so, you’ve received an absolute ton of e-mails from companies asking you to opt-in to receive their
At this year’s NAB Show, Chris Do, CEO, and Founder of Blind, controversially stated that vlogging is effectively dead. As social media continues to evolve,
One of the biggest struggles I have in using Instagram is deciding what hashtags to use. I usually use some that are consistent with each
If you’re just starting out in photography, one of the biggest challenges is finding your first few clients. While you can have a great social
You may have made the contact, and have the lead, but what good is it if you don’t visibly show your potential client that you’re
As photographers, we often put the focus on our client’s image, rather than our own. But having something as simple as a professional headshot shouldn’t
One of the biggest struggles I had when first starting my business was how to price my photography. And while there’s no easy answer, there