In this episode, Skip Cohen and Chamira Young chat with Bryan Caporicci about the concept of “Experience Design,” also known as creating great experiences for your clients.
We discuss in detail:
- The various shifts the photography industry is going through
- The concept of having empathy for your clients, and putting yourself in their shoes
- Shifting your focus to put the client’s experience at the center of your photography business
- The biggest pain point on both fronts – for both photographers and their clients, as well as what we can do about it
- Mapping out the customer experience and exploring ways we can personalize the client experience
You can find Bryan at:
SproutingPhotographer.com: You will find Bryan’s podcast, as well as his articles and calculators for photographers who want to improve their business.
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