Andrew Ford is a Florida-based digital strategist and video producer. His career has spanned the sports, news, and corporate realms, but his true passion is medical video production and digital marketing, where he is considered a leader in the industry. In his spare time, Andrew enjoys traveling, cooking, gardening, nature photography, and creating industry tutorials. He is an Adobe Certified Professional in Premiere Pro and After Effects and also a forum guru for CreativeCOW.
There are two great ways to stabilize shaky video footage in After Effects. One way is to use the Track Motion feature, while another is to apply the Warp Stabilizer effect to your footage. Both options work well but can
A green screen kit is handy for many video projects, but you may not own one because it seems costly to purchase or a pain to setup. I thought the same thing when starting out, but after the expense of
After Effects allows you to write expressions. Expressions are kind of like code, but don’t be scared! I’ll show you one of the simplest yet most useful expressions there is — the Wiggle Expression. This expression can be applied to
Track Motion is a powerful and useful feature in After Effects. You can track data from part of a clip and then apply it to another layer so that it follows the motion of the tracked layer. During this short
Engagement is my favorite metric to track, as it represents the overall performance and health of your video. Unlike so-called vanity metrics such as Views (which show the reach of your video), metrics like Audience Retention tell you the percentage
(Editor’s Note: We welcome this guest post from Andrew Ford, an award-winning video producer with 20 years of experience. Based out of the Tampa Bay, FL area, he specializes in medical video production and has partnered with numerous surgeons from
After Effects allows you to write expressions. Expressions are kind of like code, but don’t be scared! I’ll show you one of the simplest yet most useful expressions there is — the Wiggle Expression. This expression can be applied to
Track Motion is a powerful and useful feature in After Effects. You can track data from part of a clip and then apply it to another layer so that it follows the motion of the tracked layer. During this short
Engagement is my favorite metric to track, as it represents the overall performance and health of your video. Unlike so-called vanity metrics such as Views (which show the reach of your video), metrics like Audience Retention tell you the percentage
(Editor’s Note: We welcome this guest post from Andrew Ford, an award-winning video producer with 20 years of experience. Based out of the Tampa Bay, FL area, he specializes in medical video production and has partnered with numerous surgeons from
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