Andrew Ford is a Florida-based digital strategist and video producer. His career has spanned the sports, news, and corporate realms, but his true passion is medical video production and digital marketing, where he is considered a leader in the industry. In his spare time, Andrew enjoys traveling, cooking, gardening, nature photography, and creating industry tutorials. He is an Adobe Certified Professional in Premiere Pro and After Effects and also a forum guru for CreativeCOW.
Like many, I find nature photography enjoyable and a fantastic hobby. It’s easy to overthink this style of photography and put unnecessary stress on yourself. We all know what we tell ourselves: “I’ve got to make sure I’m setup on
Like other conferences, Post|Production World (P|PW) is being held online this year. What a great opportunity to improve your skill set by learning from the best of the best in the comfort of your own home from May 17-19! What
We’ve probably all been guilty of not using sunblock, but there is no reason for a sunburn to ruin the subject of your photo. If you don’t fix the sunburn, you risk it becoming the unintended focal point of your
Photoshop features a powerful HDR Toning adjustment which allows you to apply High Dynamic Range effects to a single image. By changing an 8 bit-per-channel (bpc) image to 32 bpc, you will have increased luminance levels and dynamic range. Therefore,
Like many, I find nature photography enjoyable and a fantastic hobby. As a professional videographer, many concepts I’ve learned apply to nature photography. One of the most important is depth of field. Depth of field Proper depth of field can
Brightcove is a leading video platform that makes video work for you. Founded in 2004, the company provides technical and innovative ways to deliver a great video experience to your clients that helps grow your brand and revenue. As a
There are many times that background noise interferes with your recording. You could be on a shoot in an office building and the air conditioner you can’t control turns on. There could be some odd room tone. Or when outside,
Paravent is a useful script for Adobe After Effects that lets you take a still image and bring it to life. What’s a script? In After Effects, it’s a bunch of commands that tell the program to perform a series
It’s a crazy time right now and your clients may be canceling upcoming shoots. If you find yourself with some free time, there are simple things you can proactively work on to help your future business. Branding First, further develop
Fractal Noise is a loaded effect within After Effects that creates grayscale noise, and can be used for numerous things, such as creating patterns and textures, transitions and effects, and displacement maps. I’m talking amazing textures ranging from rocks to
It may seem daunting to learn the robust interface of After Effects — Adobe’s visual effects, motion graphics and compositing application. But if you are a designer or photographer familiar with Photoshop, you’ll already know some aspects of the program.
If you aren’t doing the little things to optimize your YouTube channel, what are you waiting for? Google (YouTube’s parent company) is the largest search engine in the world and YouTube, as a separate entity, would actually rank as the
We’ve probably all been guilty of not using sunblock, but there is no reason for a sunburn to ruin the subject of your photo. If you don’t fix the sunburn, you risk it becoming the unintended focal point of your
Photoshop features a powerful HDR Toning adjustment which allows you to apply High Dynamic Range effects to a single image. By changing an 8 bit-per-channel (bpc) image to 32 bpc, you will have increased luminance levels and dynamic range. Therefore,
Like many, I find nature photography enjoyable and a fantastic hobby. As a professional videographer, many concepts I’ve learned apply to nature photography. One of the most important is depth of field. Depth of field Proper depth of field can
Brightcove is a leading video platform that makes video work for you. Founded in 2004, the company provides technical and innovative ways to deliver a great video experience to your clients that helps grow your brand and revenue. As a
There are many times that background noise interferes with your recording. You could be on a shoot in an office building and the air conditioner you can’t control turns on. There could be some odd room tone. Or when outside,
Paravent is a useful script for Adobe After Effects that lets you take a still image and bring it to life. What’s a script? In After Effects, it’s a bunch of commands that tell the program to perform a series
It’s a crazy time right now and your clients may be canceling upcoming shoots. If you find yourself with some free time, there are simple things you can proactively work on to help your future business. Branding First, further develop
Fractal Noise is a loaded effect within After Effects that creates grayscale noise, and can be used for numerous things, such as creating patterns and textures, transitions and effects, and displacement maps. I’m talking amazing textures ranging from rocks to
It may seem daunting to learn the robust interface of After Effects — Adobe’s visual effects, motion graphics and compositing application. But if you are a designer or photographer familiar with Photoshop, you’ll already know some aspects of the program.
If you aren’t doing the little things to optimize your YouTube channel, what are you waiting for? Google (YouTube’s parent company) is the largest search engine in the world and YouTube, as a separate entity, would actually rank as the
There are two great ways to stabilize shaky video footage in After Effects. One way is to use the Track Motion feature, while another is to apply the Warp Stabilizer effect to your footage. Both options work well but can
A green screen kit is handy for many video projects, but you may not own one because it seems costly to purchase or a pain to setup. Â I thought the same thing when starting out, but after the expense of
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