Looking to up your video game? Consider stepping up to a Hollywood class lens for your next “big” project. Digital Cinema lenses offer great booked, fast shooting speeds, and great tone and color. These lenses are beautiful, but come with hefty price tags.
But why drop all that money if you don’t need to. In the video industry its very common to rent lenses for a higher end job. This will give you the flexibility to build out the right kit for the project. I recently rented several different lenses from LensRentals.com and was quite happy with the results.
Often these lenses can be easily adapted for different camera bodies. After all, the controls for the lenses are totally manual with physical controls on the outside of the lens.
To check out some of the lenses they offer, just click here.
Rich has published over 100 courses on Lynda.com. Rich has authored several books including From Still to Motion, Understanding Photoshop, Professional Web Video, and Creating DSLR Video.
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