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Making photographs indoors during the full light of day can present a variety of exposure challenges to real estate photographers in terms of dynamic range. From light spiking through windows to shadows lurking behind walls, the eye will adjust to balance these harsh conditions automatically. Our cameras in-turn rely on the photographer’s vision and decision-making […]

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While many have heard of (or even tried) HDR, chances are we’re not making the most of the process – in fact we’re likely overdoing it.  To help you learn more, we’ve lined up a top expert for an interactive discussion and webinar. To learn more about how Google Hangouts work, click here. Mastering HDR & Photomatix […]

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Far and away my favorite subject to photograph for relaxation and practice is in the Landscape venue. Having grown up in the Blue Ridge mountain region of Southwest Virginia, learning to make better landscape photographs has been a staple in my own learning curve over the years and an ever-present means of practice to this […]

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Photography is one of those professions that, from a distance can appear as an idealistic, fun and (dare I say) easy existence in terms of a career. Yet upon entering the world of paid photography, would-be pros find themselves immediately faced with a demand for an exceedingly high-level of image quality, and an even higher […]

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Music, as we know, is a big part of marketing. Retailers use music in their stores to help put shoppers in a buying mood. Restaurants play music to create the desired ambiance, etc. The same principle certainly applies to the highly competitive, visually-motivated world of real estate marketing. Every property on the market needs an […]

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Today we’ll continue our look at real estate photography by exploring another service we can provide our customers. These days its essential to deepen the relationship with the client and expand what we can offer, and video can be an ideal solution for certain upscale and commercial projects. Video Services Some agents or owners might […]

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Often times when I am shooting, I prefer the convenience of a shoulder strap.  Other times I need the stability of a tripod. In the past, making this choice meant removing the strap to attach the tripod plate or at minimum detaching a strap to make room when connecting the tripod.  Well not anymore. Meet […]

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